Get ready for the March Pro-Rated Bonus Day! GlobalGiving is putting up $75,000 in matching to help you mobilize donations to your projects. Starting at 09:00:00 EDT on March 16th, all donations until midnight are eligible to be matched at the Pro-Rated percent.
What is the Pro-Rated percent?
The Pro-Rated percent is based on the total amount of funds raised on Bonus Day, the amount your organization has raised, and the amount of matching funds that are available. This means we don’t yet know what the matching percent will be but we will find out at the end of the Bonus Day. With this structure, GlobalGiving is able to offer matching funds for every online donation during the day.
Are you wondering how to figure out how much matching you will get?
(amount of funds you raise/amount of total funds raised on Bonus Day) x $75,000 = matching funds you receive
Here is a real life example from last May’s Pro-Rated Bonus Day
- In the May 2015 Pro-Rated Bonus Day, Children’s Joy Foundation raised $52,505
- The total raised on that Bonus Day was $289,476
- There was $75,000 available, here is how the matching worked for Children’s Joy Foundation:
- ($52,505/$289,476) x $75,000 = $13,603 in matching
- That would a matching percentage of ($13,603/$52,505) x 100 = 25.9%
Each donation you receive until midnight will be matched at the pro-rated percent! This also means that your donors don’t have to give right away at 9am EDT. They can wait until later in the day or until the very last second!
We are also excited to announce that GlobalGiving UK will be joining this campaign! If your projects are listed on GlobalGiving UK, donations through GlobalGiving UK will also be eligible for their Pro-Rated Bonus Day. Additionally, donations made through GlobalGiving UK by UK citizens are eligible for GiftAid, an 25% match provided by the UK government. Keep in mind, the campaigns are separate and so their Pro-Rated percent will be different from GlobalGiving’s.
To get your project listed on GlobalGiving UK for the Bonus Day, just complete this form by March 7th.
If you have any questions or want some more information, we will be hosting a webinar on Thursday, February 25th at 9am EST and again at 3pm EST. We will be discussing the Pro-Rated structure and providing tips on how to communicate with donors to maximize this unique opportunity!
We also have one-on-one consultations available with our staff if you are interested in speaking with someone about your strategy. You can sign up for one here.