Apply for Finding and Managing Grants Support

Apply for Finding and Managing Grants Support

As you may know, GlobalGiving works to help organizations access more than just money. Our mission is also to connect you with valuable information and ideas that can help you become a more effective organization and transform your work in the field. For 2016, we have three opportunities to receive one-on-one, in-person support from members of the GlobalGiving team.

Today we are excited to announce the details of one of these professional support opportunities! Apply now to receive proposal and grant support from Linda Oatley, GlobalGiving’s Director of Partner Services. The deadline to apply is Wednesday, August 17th.

Apply for One-on-One Digital Marketing Support

Apply for One-on-One Digital Marketing Support

As you may know, GlobalGiving works to help organizations access more than just money. Our mission is also to connect you with valuable information and ideas that can help you become a more effective organization and transform your work in the field. For 2016, we have three opportunities to receive one-on-one, in-person support from members of the GlobalGiving team. 

Today we are excited to announce the details of one of these professional support opportunities! Apply now to receive support for your email, social media, and online advertising efforts from Will Frechette, GlobalGiving’s Digital Marketing Specialist. The deadline to apply is Wednesday, August 24th.

Apply for One-on-One Branding + Design Support

Apply for One-on-One Branding + Design Support

As you may know, GlobalGiving works to help organizations access more than just money. Our mission is also to connect you with valuable information and ideas that can help you become a more effective organization and transform your work in the field. For 2016 we have three opportunities to receive one-on-one, in-person support from members of the GlobalGiving team. 

Today we are excited to announce the details of one of these professional support opportunities! Apply now to receive branding and design support from Acacia Betancourt, GlobalGiving’s Senior Graphic Designer, and Angela Wu, Business Partnerships Manager. The deadline to apply is Wednesday, August 24th.

One Year of Listening, Acting, Learning and Repeating with GG Rewards

One Year of Listening, Acting, Learning and Repeating with GG Rewards

This week is the one year anniversary of GG Rewards! During the past year, we’ve seen nonprofits that Listen, Act, Learn, and Repeat tend to be more effective and create more positive impact in their communities! To celebrate this anniversary, we wanted to share how one nonprofit earned points, gained Superstar status, and increased their donor visibility by telling us about their “most success initiative started to date” in GG Rewards.

Grassroots Uganda- Empowering African Women’s mission is to give their women a hand up, instead of a hand out, so that they can pull themselves out of poverty. Focused on supporting women’s’ groups in rural Ugandan villages, Grassroots Uganda- EAW empowers women through a variety of initiatives from small scale business training to teaching innovative farming techniques. But every initiative starts with asking the same question of the women they work with: What is your biggest need?

Why Didn’t The Narrative Project Work For Fundraising?

Why Didn’t The Narrative Project Work For Fundraising?

Alison Carlman, GlobalGiving

This is the third article in a three-part series about GlobalGiving’s experiments testing the findings of The Narrative Project. Read the first article here and the second article here.

When the results of our first test of The Narrative Project email appeal started to appear, I hoped they were just a fluke. But soon the numbers grew to statistical significance: the Narrative Project language was performing significantly worse than our control language in terms of dollars raised per email opened.  I suspected it could just be a matter of the particular cause featured in the email appeal, so then we ran tests with entirely different topics.  When that test copy also underperformed the control, I blamed it on my own writing. So in our final test we pitted language from another major nonprofit against phrases pulled directly from the Narrative Project User Guide. The Narrative Project language still failed compared to the control.

At the same time that we were running A/B tests, my GlobalGiving colleague was running experiments with stories in our database. We have more than 50,000 reports written over the past 8 years by nonprofit leaders detailing their progress for their donors. While these emailed reports don’t usually generate a high volume of repeat funding, it was still possible to detect that reports that were highly correlated with Narrative Project Themes generally underperformed other reports in a statistically significant way.

After all of our testing, we could not prove that stories and reports that contain the themes of independence, shared values, partnership, and progress drove any more funding via email and online donations than stories or reports that don’t. In fact, they performed worse.