Archive for the ‘Campaigns’ Category

 

Upcoming Bonus Day: June 15!

Posted by Britt Lake on June 1st, 2011

The second Bonus Day of the year is coming up! On June 15th, GlobalGiving.org will be matching all donations at 30% up to $1,000 per donor per project while funds last. There will be $75,000 available in matching funds. Read some tips from the last Bonus Day here.

Don’t forget – there will be a $1,000 bonus for the project that raises the most funds during Bonus Day and another $1,000 bonus for the project that has the most unique donors.

Terms and Conditions:

* Matching is applied at 30% up to $1,000 per donor per project on June 15, 2011 between 12:01am and 11:59 pm EDT (GMT-4) until matching funds run out;
* There is $75,000 available matching funds;
* Projects must be approved and live on the GlobalGiving.org website by June 13th;
* Only online donations (credit card or paypal) are eligible for matching. Donations made by check are not eligible;
* Donations made on www.globalgiving.co.uk or any GlobalGiving corporate sites (including Nike, Global Action Atlas, etc) are NOT eligible for matching.
* We encourage you to get donations in early, because matching funds will likely run out before the end of the day.

The last Bonus Day of 2011 will be on Wednesday, October 19, 2011.

Sample donor email – Recurring Donation Campaign

Posted by Alexis Nadin on April 29th, 2011

GlobalGiving’s Recurring Donation Campaign begins on Monday, May 2nd at 12:01 am EDT! Use this as an opportunity to increase your organization’s monthly income through consistent and reliable recurring donations. Get your donors excited about the campaign by reaching out to them via email, Facebook, GlobalGiving project reports, etc. See a sample donor email below.

Keep the momentum going throughout the campaign by staying in touch with your donors and letting them know about your progress. Read tips for communicating this campaign to your donors.

Sample donor email: (more…)

Be a top fundraiser in GlobalGiving’s Recurring Donation Campaign!

Posted by Alexis Nadin on April 21st, 2011

You asked us to make it easier to encourage donors to sign up for a recurring donation. So, here it is: the Recurring Donation Campaign! This campaign, taking place from Monday, May 2nd at 12:01 am until Friday, May 20th 11:59 pm, is a great opportunity to reach out to your donors about signing up for a recurring donation. The time constraint, thresholds, and bonus awards help  you to create a sense of urgency and to formulate a concrete ask: “Sign up for a recurring donation on GlobalGiving by May 20th to help us win one of twenty $500 prizes!”

On Wednesday, April 20th, GlobalGiving hosted a training on GlobalGiving’s upcoming Recurring Donation Campaign. We discussed the bonus awards ($12,000 in total!) and the campaign terms and conditions (read complete terms and conditions). We also discussed strategies for communicating and mobilizing your donors during this campaign. See training presentation.

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GlobalGiving’s Recurring Donation Campaign

Posted by Alexis Nadin on April 13th, 2011

One of the easiest ways to ensure a reliable source of income is to encourage your donors to sign up for recurring donations!  By making a recurring donation, donors pledge to give to your project every month. GlobalGiving will automatically deduct the donation amount from the donor’s credit card each month. Just think, for every donor who signs up for a $10 recurring donation, your project gets $120 a year!

GlobalGiving makes it easy for donors to make recurring donations.  Read instructions on how to set up a recurring donation. Read more about the benefits of recurring donations in a recent blog post.

In May 2011, GlobalGiving is making it even easier to ask your donors to sign up for recurring donations during the Recurring Donation Campaign.

The Recurring Donation Campaign will take place between Monday, May 2 at 12:01:00 am EDT and Friday, May 20 at 11:59:59 pm EDT. During this campaign, GlobalGiving is giving away $12,000 in bonus awards to help you encourage current (and new!) donors to sign up for recurring donations!

  • The top 20 projects that receive the most new unique recurring donors will each be awarded a $500 bonus.
  • One project that raises the highest donation amount per month from recurring donations will be awarded $1,000.
  • One project that attracts the most new unique recurring donors will be awarded an additional $1,000 (for a total of $1,500!).
  • Projects must have at least 10 new unique recurring donors to be eligible for bonus awards.

Terms and Conditions

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Getting ready for Bonus Day on March 16!

Posted by Britt Lake on March 12th, 2011

On March 16th, GlobalGiving is hosting its first Bonus Day of the year! (See Terms and Conditions below.) Because of the limited time frame and the added incentive of matching funds, Bonus Days make it easy for you to reach out to your donors. Here are some tips for mobilizing your network for the Bonus Day:

Give your donors advanced notice. Include information about the Bonus Day in your project reports or March newsletter. Remember, project reports take 1-2 business days to be approved, so be sure to submit your reports by Monday, March 14th to have them approved in time for Bonus Day. (more…)

Introducing our GlobalGiving Partner Rewards Program!

Posted by Britt Lake on February 9th, 2011

GlobalGiving is pleased to announce its GlobalGiving Rewards Program!  This will help us to better work with partner organization and recognize those that have long-standing relationships with GlobalGiving, report regularly, and actively participate in the GlobalGiving community.  If you work with an existing organization on GlobalGiving’s US or UK sites you will get an email that explains the program and which category your organization is currently listed.

In case you missed our webinar about this program on February 16, you can access the recording here: http://www.freebinar.com/globalgiving/ED54DE8289

Below is a description of our four main categories:

EMERGING

Emerging organizations are those that have had due diligence approved by GlobalGiving, but have not yet earned a permanent spot on GlobalGiving.  These are organizations that are waiting to participate in their first challenge, are currently participating in a challenge, or have participated in a challenge but have not met the challenge goal.

Benefits:

  • Participation in GlobalGiving’s Open Challenge, including access to cash bonuses, matching funds, and other incentives
  • Opportunity to receive free trainings covering online fundraising, network mapping, social media for non-profits, and donor communication
  • Access to GlobalGiving’s online fundraising and donor management tools

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