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Partner Rewards Bonus Day 2015

Partner Rewards Bonus Day 2015

Another Partner Rewards Bonus Day is on the way! Starting at 9:00:01 EDT on July 15th, there is $115,000 in matching available – our largest Bonus Day of the year!

Not only that, but for the first time ever, GlobalGiving UK will also be putting up £8,500 in matching for projects listed on GlobalGiving.co.uk on the same day!

The matching percentage applied to eligible donations on this Bonus Day is based on your Partner Rewards level. Partners will receive a 30% match, Leaders will receive a 40% match, and Superstars will receive a 50% match on this Bonus Day. Matching begins at 9:00:01 EDT and lasts until funds run out or 23:59:59 EDT.

Here are the criteria for a donation to get matched:

  • Only donations made online are eligible for matching. This includes donations made by credit/debit card, PayPal, and GlobalGiving gift card. For donations through globalgiving.co.uk, CAF online donations will also be eligible.
  • Donations up to $1,000 will be matched while funds last on GlobalGiving.org. Donations up to £600 on globalgiving.co.uk will be matched while funds last.
  • If matching funds run out, donations will no longer be matched. Please note that matching funds on GlobalGiving.org and GlobalGiving.co.uk can run out at different times. You should check each Leaderboard to view the available matching.
  • Donations on corporate platforms and on JustGiving or donations by check will not be matched on either platform.

What if matching funds run out? Don’t worry! There will be prizes on both GlobalGiving.org and GlobalGiving.co.uk. Donations made through GlobalGiving.org will only count towards prizes on the US platform. Donations made through GlobalGiving.co.uk will only count towards prizes on the UK platform.

  • On GlobalGiving.org, the project with the most funds will receive $1,000
  • On GlobalGiving.co.uk, the project with the most funds will receive £750
  • On GlobalGiving.org, the project with the most unique donors will receive $1,000
  • On GlobalGiving.co.uk, the project with the most unique donors will receive £750

Want to get your project on both platforms for the Bonus Day? Complete this form to get listed on globalgiving.co.uk (if you are already on globalgiving.org). Complete this form to get listed on globalgiving.org (if you are already on globalgiving.co.uk). You must complete either form by July 1st to be eligible to get cross-posted. Not sure which platforms your projects are on? Email us at projecthelp@globalgiving.org to find out!

Here are the key differences to note: 

Donations received through globalgiving.co.uk Donations received through globalgiving.org
Eligible projects Projects active on GlobalGiving.co.uk by July 13th are eligible for these matching funds. Projects and microprojects active on GlobalGiving.org by July 13th are eligible for these matching funds.
Match Available £8,500 $115,000
Match % 30% for Partner Level organizations, 40% for Leader Level organizations, 50% for Superstar Level organizations 30% for Partner Level organizations, 40% for Leader Level organizations, 50% for Superstar Level organizations
Max donation value per donor £600 $1,000
Bonus Prizes £750 for the project with the most funds raised on Bonus Day, £750 for the project with the most unique donors on Bonus Day $1,000 for the project with the most funds raised on Bonus Day, $1,000 for the project with the most unique donors on Bonus Day
Minimum amount raised to receive a Bonus Prize £2,000 No minimum
Start date / time 15th July 2015 14:00:01 BST 15th July 2015 9:00:01 EDT
Tax relief Donations from UK taxpayers are eligible for Gift Aid (25% extra on your donation for your chosen charity project). Gift Aid is not matched. GlobalGiving UK claim Gift Aid on a monthly basis. Donations made on globalgiving.org can only be claimed as a tax deductible contribution on United States tax returns.
Expression of Interest Form for Cross-posting If your projects are on GlobalGiving.co.uk,  complete this expression of interest form by July 1st to be listed on globalgiving.org If your projects are on globalgiving.org, complete this expression of interest form by July 1st to be listed on globalgiving.co.uk

 

How can you find out your current Partner Rewards Level?

Your organization’s matching percent is based upon your Partner Rewards Level. You can use this as an incentive to have your supporters help you get to a higher level (or to stay there!). Your Partner Rewards Level will be the same for both the US and UK platforms.  You can access your Rewards Level by logging into Project Entry (PE) and clicking here: https://www.globalgiving.org/dy/v2/pe/dashboard/rewards.html.

After you have accessed your Partner Reward Level, you will be able to see the different sub-categories we use to determine your Partner Rewards Level. Your overall level is based on the lowest sub-rank. For example, if you are a Partner in any one category, your Reward Level, will be Partner. Any questions regarding your Partner Rewards level must be received by GlobalGiving no later than July 12th.  All matching will be calculated based on your organization’s Partner Rewards Level as of 23:59:59 EDT (time in your city) on Tuesday, July 14th. Be sure that your Partner Rewards Level is secure by this time.

GlobalGiving Support Opportunities

To learn more about your organization’s Partner Rewards Level and for fundraising support you can sign-up for a one-on-one call by clicking here.

Partner Rewards Bonus Day Webinar
Join me on June 24th  for a webinar on how to make Bonus Day successful fundraising day for your organization (on either platform!).
Date: Wednesday, June 24
Times: 9 am EDT (Find this time in your city) or 3 pm EDT (Find this time in your city)
Click here to sign up for the 9 am session
Click here to sign up for the 3 pm session

Bonus Days Terms and Conditions:

  • Bonus Day begins at 9:00:01 EDT on July 15th, 2015 (time in your city) and ends at 11:59 pm EDT (time in your city) on July 15th, 2015
  • There is $115,000 in matching funds available on globalgiving.org
  • There is £8,500 in matching funds available on globalgiving.co.uk
  • To be cross-posted to GlobalGiving.co.uk, you must complete the expression of interest form by July 1st. To be cross-posted to GlobalGiving.org, you must complete the expression of interest form by July 1st.
  • All new projects must be submitted by July 13th to be added to either platform for the Bonus Day.
  • Organizations ranked as Partner will have their donations matched at 30%, organizations ranked as Leader will have their donations matched at 40%, and organizations ranked as Superstar will have their donations matched at 50%. An organization’s Partner Rewards Level will be determined at 23:59:59 EDT on Tuesday, July 14th.
  • Online donations of up to $1,000 per individual donor per project are eligible to be matched on GlobalGiving.org at 30% to 50% depending on the organization’s Partner Rewards Level.
  • Online donations of up to £600 per individual donor per project are eligible to be matched on GlobalGiving.org at 30% to 50% depending on the organization’s Partner Rewards Level.
  • Only donations made by unique donors per project will be matched. Unique donors are determined using numerous criteria, including name, email address, credit card number, mailing address, and IP address. We are monitoring these and other parameters in our system to ensure that only unique, distinct donors are counted.
  • Only online donations made by credit card, PayPal, or a GlobalGiving official gift card are eligible for matching. Donations made by check or text-to-give are not eligible.
  • The organization that raises the most donations on Bonus Day through the globalgiving.org site will receive an additional $1,000 from GlobalGiving. This bonus prize is determined at 23:59:59 EDT on July 15th
  • The organization that secures the most unique donors on Bonus Day through the globalgiving.org site will receive an additional $1,000 from GlobalGiving.  This bonus prize is determined at 23:59:59 EDT on July 15th.
  • The organization that raises the most donations on Bonus Day through the globalgiving.co.uk site will receive an additional £750 from GlobalGiving UK. This bonus prize is determined at 23:59:59 EDT on July 15th
  • The organization that secures the most unique donors on Bonus Day through the globalgiving.co.uk site will receive an additional £750 from GlobalGiving UK. This bonus prize is determined at 23:59:59 EDT on July 15th.
  • Only online donations (credit card, debit card, CAF online or PayPal) are eligible for matching. Donations made by check or text-to-give are not eligible.
  • Donations made on any GlobalGiving corporate sites including Benevity and JustGiving are not eligible for matching.
  • Funds, such as disaster funds are not eligible for matching.
  • We encourage you to get donations in early, because matching funds will likely run out before the end of the day. Funds may run out on each platform at different times. Please refer to the Leaderboard on each platform to see available matching funds.
  • Please note that GlobalGiving will monitor and review all donations made through this matching offer.
  • GlobalGiving and GlobalGiving UK maintains the right to make a final decision on all matters concerning the allocation of matching funds.
  • Please note that all donations are final. GlobalGiving and GlobalGiving UK cannot change the time, date, or status of a donation after it is processed for any reason.
Communication Tips for the May 13th Pro-Rated Bonus Day

Communication Tips for the May 13th Pro-Rated Bonus Day

The May 13th Pro-Rated Bonus Day is unlike anything GlobalGiving has done before and probably unlike anything your donors have ever heard of!

This makes communications a bit of a challenge. Here are some tips for talking to your donors:

  • Make your donation ask very simple. Focus on the message that donations are guaranteed to be matched. Every donation that is made during Bonus Day will result in more funds for your project. Be sure not to confuse or overwhelm your donors with too much information.
  • Lessen the urgency. Donors can give at any time between 9am and midnight EDT on May 13th and get matched. They don’t have to give at 9am exactly so there isn’t as much pressure on the donor. Emphasize the date and that the donor can give when it is convenient for
  • Offer donors a way to get additional information about the matching day. You can link to the Leaderboard or offer donors the opportunity to ask questions by email or phone. This way, any donors that want to know the matching details have an easy way to get the information.
  • Remember the $1,000 maximum per donor per project for the match. Larger donations will only have the first $1,000 matched.

The unique structure of this Bonus Day also allows you to change your communications strategy and take fuller advantage of the extended matching timeline and guarantee of matching.

  • Send reminders throughout the day! Send several emails to your supporters with a reminder to give and post on social media throughout the day to keep your supporters updated.
  • Send your emails when it’s most convenient for your donors and most likely they will have time to give. If your donors aren’t awake at 9am EDT, wait until later in the day to send the appeal email. You can schedule your project reports to be sent out later in the day as well.
  • Ask your supporters to spread the word. With more time to do outreach, you can have your supporters spread the word on social media or by email. Plus, with the guaranteed matching, new donors will be extra motivated to give to your project.

Here is a sample email blurb that can highlight the opportunities of this Bonus Day:

Starting at 9am EDT on May 13th, GlobalGiving is matching donations on our project! Any online donation up to $1,000 made on that day will go even further to help fund our program. You can donate any time between 9am EDT and midnight to have your donation partially matched by GlobalGiving – guaranteed! Just click here (link to your project) and support our work on May 13th.

Also, GlobalGiving recently hosted a webinar to go over the Bonus Day structure and communication tips. If you missed it, watch the recording to catch up!

Good luck to all of the participants! As always, reach out to us at projecthelp@globalgiving.org with any questions.

Sonja and the GlobalGiving Team