Nonprofit Marketing & Communications Support Posts

Announcing New Changes to the GlobalGiving Platform!

Announcing New Changes to the GlobalGiving Platform!

One of GlobalGiving’s core values is to Listen, Act, Learn. Repeat. This means continuously listening to the feedback you, our nonprofit partners, provide us and constantly trying new ways to provide a better experience for all our nonprofit partners on GlobalGiving. Therefore, we’re excited to announce that starting Thursday, October 12th, we will be launching new and improved search and browse features on our site!

Updating search and browse

GlobalGiving will be updating our entire search and browse system on the Give page in order to make it more reliable and intuitive for all users! To clarify, “searching” is when a user puts in keywords into the search bar and GlobalGiving results ordered by relevance to the search terms. ”Browsing” is when a user navigates the site without keywords. Instead they might look for for projects by theme and country; the results that come up are ordered by the ranking algorithm. Our team has gone through a very thorough process performing the necessary research, design, and testing to make sure this new interface is powerful, fast, and enjoyable!

In addition to changes in our search system, we are also updating the ranking algorithm! To remind everyone, the project rank is listed on your GlobalGiving dashboard, alongside your project information in the far right box.

This rank decides which order projects will appear in the search results. Projects with a higher ranking will appear above those with a lower ranking. In the past, this ranking was decided by an algorithm that was overly complicated and had several components duplicated in multiple sections of the calculations.

How will the ranking algorithm change?

In the past, your project was ranked based on a number of factors: your organization’s responsiveness to donors (through project reports and thank-you notes), the number of donors to a project, total dollars raised, and closeness to funding goal.

GlobalGiving spent years creating the GG Rewards system, and we believe it represents a simple yet powerful metric of an organization’s commitment to effectiveness and engagement in the community! Your GG Rewards score will now be the primary factor in determining your project’s browse ranking. This means organizations with a higher total GG Rewards score will have a higher ranking. Additionally, we will continue to provide a small boost in the ranking algorithm for microprojects.

Check Out Our Brand New Nonprofit Partner Handbook

Check Out Our Brand New Nonprofit Partner Handbook

We hope you’re just as excited as we are about the brand new Nonprofit Partner Handbook! Have you taken a peek inside yet? We have worked really hard to make sure that every question you may have about using the GlobalGiving platform is answered by this page!

So what can you find in this comprehensive handbook? We have broken up the information into six easy pages to get the most out of your GlobalGiving partnership!

  • Your Journey: Are you aware of all the amazing resources and opportunities available to you as a GlobalGiving partner? Make sure to take a look at this page to learn more about all the benefits available to you!
  • Navigating Project Entry: Have you ever wondered how many people are visiting your project page? Are you looking for tips on how to write more compelling reports to your donors? Find out everything you wanted to know about navigating through your GlobalGiving dashboard on this page!
  • Start Fundraising: This is the perfect place to find great fundraising resources to make sure your GlobalGiving project is a success! From ways to increase your search ranking to learning more about our corporate partnerships, use this page to discover new ways to take your fundraising to the next level.
  • Get Involved: GlobalGiving has tons of different ways for you to get more involved with our community! Join one of our academies to network with your nonprofit peers and learn more in the areas of social impact and fundraising. Or participate in one of our many campaigns or contests throughout the year to give your donors new and exciting ways to maximize their donation’s impact.
  • Stay Informed: From joining the Project Leader Facebook group to reading our monthly newsletters, there are many ways to make sure you are staying up to date with all the important opportunities happening at GlobalGiving!

Learning to Measure Success – Guest Post from MindLeaps

Learning to Measure Success – Guest Post from MindLeaps

MindLeaps has witnessed many success stories in our years of working with vulnerable youth in Rwanda. Students have entered our program with poor behavior, low self-esteem, and an inability to focus. Just six months later they seem like totally different children. They are confident, eager to learn, and have minimal behavioral issues. While qualitatively recognizing the change that has taken place in our students’ lives is important, this alone is not enough.

Evaluating students’ progress:

One of the critical elements of MindLeaps’ methodology that makes our work successful is our monitoring and evaluation system. Each dance class taught at MindLeaps is taught from a highly structured curriculum that strategically targets two cognitive skills: memorization and language. It also targets five non-cognitive skills: teamwork, self-esteem, discipline, creativity & self-expression, and grit (commitment).

Increase the Effectiveness of Your Donor Communications with Website Analytics

Increase the Effectiveness of Your Donor Communications with Website Analytics

Pamela Lee is a current GlobalGiving Ambassador for the US West Coast. Our amazing Ambassadors are individuals who work at one of our nonprofit partners that apply to represent GlobalGiving in their respective countries for a year. They foster and grow their nonprofit community through activities such as hosting workshops, meet-ups of local GlobalGiving partners, and conducting site visits. Pamela shared the following insights with us. 

How can we most effectively communicate to new potential donors?  A central tenet of today’s marketing is “test and learn”. A case study shows what one can learn from two tools: GlobalGiving’s Website Analytics and bit.ly.

How to Use Storytelling to Drive Funds to your Project

How to Use Storytelling to Drive Funds to your Project

Magy Kaleynska is a current GlobalGiving Ambassador for Bulgaria. Our amazing Ambassadors are individuals who work at one of our nonprofit partners that apply to represent GlobalGiving in their respective countries for a year. They foster and grow their nonprofit community through activities such as hosting workshops, meet-ups of local GlobalGiving partners, and conducting site visits. Magy shared the following insights with us. 

GlobalGiving believes that the most effective organizations are learning organizations and thus our team puts great effort in helping you learn faster by engaging in the continuous cycle of progress: Listening, Acting, Learning, and Repeating. One of the most import cycles is the storytelling one as it is the one feedback tool that can actually lead to receiving more funds and finding more supporters for your project, both here on GlobalGiving and in your work in general.