GlobalGiving Resources Posts

Check Out Our Brand New Nonprofit Partner Handbook

Check Out Our Brand New Nonprofit Partner Handbook

We hope you’re just as excited as we are about the brand new Nonprofit Partner Handbook! Have you taken a peek inside yet? We have worked really hard to make sure that every question you may have about using the GlobalGiving platform is answered by this page!

So what can you find in this comprehensive handbook? We have broken up the information into six easy pages to get the most out of your GlobalGiving partnership!

  • Your Journey: Are you aware of all the amazing resources and opportunities available to you as a GlobalGiving partner? Make sure to take a look at this page to learn more about all the benefits available to you!
  • Navigating Project Entry: Have you ever wondered how many people are visiting your project page? Are you looking for tips on how to write more compelling reports to your donors? Find out everything you wanted to know about navigating through your GlobalGiving dashboard on this page!
  • Start Fundraising: This is the perfect place to find great fundraising resources to make sure your GlobalGiving project is a success! From ways to increase your search ranking to learning more about our corporate partnerships, use this page to discover new ways to take your fundraising to the next level.
  • Get Involved: GlobalGiving has tons of different ways for you to get more involved with our community! Join one of our academies to network with your nonprofit peers and learn more in the areas of social impact and fundraising. Or participate in one of our many campaigns or contests throughout the year to give your donors new and exciting ways to maximize their donation’s impact.
  • Stay Informed: From joining the Project Leader Facebook group to reading our monthly newsletters, there are many ways to make sure you are staying up to date with all the important opportunities happening at GlobalGiving!

Intrinsic and Extrinsic Motivations of GlobalGiving Partners

Intrinsic and Extrinsic Motivations of GlobalGiving Partners

In November 2016, as part of a series of experiments examining the role of incentives, GlobalGiving experimented with messaging that referenced intrinsic and extrinsic motivations to spur the engagement of our nonprofit partners.

Eligible organizations randomly assigned to one of four email messages were asked to watch a GlobalGiving webinar, “Developing a SMART year-end fundraising strategy,” and to complete the accompanying Effectiveness cycle, which involves reflecting on and documenting what actions they have taken or plan to take after watching the webinar and what they have learned from the experience.  Organizations that watched the webinar and completed the Effectiveness cycle would automatically earn GG Reward points, which improve the organization’s status on the GlobalGiving and give them more access to GlobalGiving benefits.  

For this experiment, we created four different emails that combined and tested various types of messages.  One segment of the organizations was reminded that they would receive six GG Reward points upon completion of the Effectiveness cycle (extrinsic motivation); another was encouraged to complete the cycle because it would help them deliver more impact (intrinsic motivation).  We also included an additional extrinsic incentive of a GlobalGiving homepage feature to a portion of the organizations.

Introducing Project Appeals

Introducing Project Appeals

It may seem obvious that an individual who has donated to your organization before is more likely to contribute again. What you may not have realized is that one-third of online donations are made in direct response to email appeals! With this in mind – and based on the valuable feedback of nonprofit partners like you – we’ve developed a tool to make it even easier for you to ask your GlobalGiving donors to contribute to your projects.

GlobalGiving is thrilled to introduce project appeals, a fundraising email that you can send to all donors who have ever contributed to your organization through GlobalGiving!

Learning to Measure Success – Guest Post from MindLeaps

Learning to Measure Success – Guest Post from MindLeaps

MindLeaps has witnessed many success stories in our years of working with vulnerable youth in Rwanda. Students have entered our program with poor behavior, low self-esteem, and an inability to focus. Just six months later they seem like totally different children. They are confident, eager to learn, and have minimal behavioral issues. While qualitatively recognizing the change that has taken place in our students’ lives is important, this alone is not enough.

Evaluating students’ progress:

One of the critical elements of MindLeaps’ methodology that makes our work successful is our monitoring and evaluation system. Each dance class taught at MindLeaps is taught from a highly structured curriculum that strategically targets two cognitive skills: memorization and language. It also targets five non-cognitive skills: teamwork, self-esteem, discipline, creativity & self-expression, and grit (commitment).

Increase the Effectiveness of Your Donor Communications with Website Analytics

Increase the Effectiveness of Your Donor Communications with Website Analytics

Pamela Lee is a current GlobalGiving Ambassador for the US West Coast. Our amazing Ambassadors are individuals who work at one of our nonprofit partners that apply to represent GlobalGiving in their respective countries for a year. They foster and grow their nonprofit community through activities such as hosting workshops, meet-ups of local GlobalGiving partners, and conducting site visits. Pamela shared the following insights with us. 

How can we most effectively communicate to new potential donors?  A central tenet of today’s marketing is “test and learn”. A case study shows what one can learn from two tools: GlobalGiving’s Website Analytics and bit.ly.