Matching campaign begins at Midnight!
Don’t forget the Give More-Get More Matching Campaign begins on October 12 at midnight EDT! The rules and details of the campaign can be found on the Tools & Training Blog here: http://tools.blog.globalgiving.org/2010/09/24/give-more-get-more-october-matching-campaign-details/.
You can follow the campaign using the Give More-Get More leaderboard: http://www.globalgiving.org/leaderboards/givemore-getmore. You will be able to track the number of donations received and the matching amount on your project pages beginning at midnight.
Remember, there is $100,000 available in matching funds and donations on GlobalGiving.org will be matched up to $2,500 per donor per project until the funds run out in graduated percentages:
$10 – $499 –> 30% match
$500 – $999 –> 40% match
$1,000 – $2,500 — > 50% match
Some tips to make the most of the matching campaign:
- Tell your supporters to take advantage of the opportunity – send a project report, email your own donor list, and post the opportunity on Twitter and Facebook.
- Personally reach out to your major donors by phone or email – remember, GlobalGiving is matching donations up to $2,500!
- Make sure your board members and staff know about the challenge so they can help spread the word as well.
- Motivate your donors by the urgency of the campaign – remember there is only $100,000 available in matching funds!
Below is a sample email you can send to your suporters to let them know about the campaign.
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Hi [NAME],
We have exciting news! You can increase the impact of your donation to [ORGANIZATION NAME] by making a donation starting on October 12, 2010 at midnight EDT! [ORGANIZATION NAME] is participating in GlobalGiving’s Give More, Get More campaign, in which every donation made to our project, [PROJECT LINK] will be matched at the following scale:
$10 – $499 –> 30% match
$500 – $999 –> 40% match
$1,000 – $2,500 — > 50% match
This is GlobalGiving’s last matching campaign of the year and the last chance for you to have your donations to [ORGANIZATION NAME] matched. The campaign will run until October 21st or until all matching funds ($100,000) are used. Donate now before the matching funds run out!
This year [ORGANIZATION NAME] has raised $[AMOUNT]. As a result, we have been able to [EXAMPLES OF IMPACT]. With the funds we receive during the Give More, Get More campaign, [ORGANIZATION NAME] plans to [EXAMPLES OF PLANS].
Help us continue to make a difference in [COUNTRY, COMMUNITY, AREA OF WORK]! Thank you for your continued support.
Sincerely,
[YOUR NAME]
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